Our values
Our Mission:
To commercialize wild plant products on a sustainable basis while benefiting local communities.
Our Vision:
To be the market leader for quality, value-added food products harvested from Southern Africa’s wild plants.
To commercialize wild plant products on a sustainable basis while benefiting local communities.
Our Vision:
To be the market leader for quality, value-added food products harvested from Southern Africa’s wild plants.
Core Values
Wild Fruits of Africa (pty) Ltd is built on the nexus of community development, environmental consciousness and healthy consumers.
Environment: All our raw materials grow naturally in the wild and are managed and harvested in a sustainable way. By creating economic value to wild plants, our activities can help reduce economic pressure on other natural resources including trees that are cut for firewood.
Community: Most of our raw materials are harvested by low-income communities thereby creating livelihoods.
Consumer: Our final products are minimally processed using the fewest ingredients to create high quality natural snacks for the health-conscious consumer.
Wild Fruits of Africa (pty) Ltd is built on the nexus of community development, environmental consciousness and healthy consumers.
Environment: All our raw materials grow naturally in the wild and are managed and harvested in a sustainable way. By creating economic value to wild plants, our activities can help reduce economic pressure on other natural resources including trees that are cut for firewood.
Community: Most of our raw materials are harvested by low-income communities thereby creating livelihoods.
Consumer: Our final products are minimally processed using the fewest ingredients to create high quality natural snacks for the health-conscious consumer.
